Frequently asked question (FAQ) pages are becoming increasingly common online. They can be incredibly useful at informing customers and converting visitors. However, in order to add value to your website they must be created effectively and used appropriately. Here are some tips to hep you create a great FAQ page for your small business website: Continue reading
Your confidence has a huge impact on your small business’s success. Confidence will help convince customers to buy from you and it will determine hoe effectively you manage your employees and engage with investors and partners.
Some people seem to have been born confident, but for most it’s a learned skill that can always be built upon and improved. Here are five great tips to help you develop and improve your confidence: Continue reading
It has become increasingly common to have very demanding jobs that expect you to be accessible every hour of the day. This has made it more important than ever to work on creating a healthy work-life balance.
Work-life balance isn’t just for working mothers anymore, even young professionals need to work on achieving a balance between their professional and personal life. Finding and maintaining this balance is especially important to small business owners or professionals running their businesses from home. Here are easy ways to help you get the balance you need: Continue reading
The first step in achieving ecommerce success is getting people to visit your website. However, it is crucial to ensure that visitors are actually converting into sales, which requires that you have optimised your website to facilitate this. To help you get it right, here are eight great ways to turn your website visitors into customers: Continue reading
Contact pages are often perceived as being incredibly straight forward, and as a result, website owners tend to create this page last and put the lease amount of effort into it. However, if you think about it, as a small business, this is likely the last page potential customers look at before deciding to contact you or go with another business. Therefore, this page needs to be tremendously persuasive, reassuring them that you are a legitimate organisation to conduct business with and contact. Continue reading
Being self-employed or working from home can have many benefits including flexible hours, but it also has drawbacks like distractions and isolation. Ideally you can customise your work environment to be perfect for you. On one hand, you have no commute, colleague interruptions, and flexible working hours which make working at home an ideal situation. However, on the other hand, there is the potential for distractions which can hinder progress, demotivate, and cause stress and other problems. There are, however, several things you can do to foster a productive working environment at home to help you make the most of your working situation.
According to research conducted by the University of Scranton, only a mere 8% of people achieve their New Year’s resolutions. We want you to be part of those 8% and since we are approaching the end of January, it’s time for a friendly reminder about those website goals you made a few weeks ago. (If you haven’t made website resolutions for the coming year, catch up on our post from earlier this month which outlines five New Year’s resolutions for your website here). Here are a few simple tips to help you achieve your goals this year: